Company profile

Introduction

PFSOFT was founded in 2003 with the goal of introducing the financial software market to a new level of efficiency and transparency. The company’s main office is located in Dnipropetrovsk, Ukraine. PFSOFT has a growing team of highly qualified specialists who implement cutting-edge technologies, developing trading software for a wide range of financial markets.

Globalization

PFSOFT is proud to have a diverse range of clients which includes different-sized brokers, top-tier banks, and their white label partners, who are involved in electronic trading of various asset-classes. The company currently serves different market participants from the USA, Canada, Australia, Japan, India, New Zealand, China, UAE, Russia, Great Britain, Poland, and South Africa.

Business & strategy

Our business model is to provide full-package trading solutions to meet the needs of our two target audiences. With the capability for end-to-end customized multi-asset solutions on a wide range of instruments, price aggregation, and many trade integrations we can offer clients a unique market position to clients looking to leverage leading technology in international markets that are mostly dominated by generic platforms.

PFSOFT has two target audiences:

  • First, we target brokerages and banks who are seeking to leverage competitive liquidity possibilities and pricing while removing the risk of dependency on the technology provider
  • Second, we target exchanges in emerging markets that need an end-to-end solution that is cost-effective

PFSOFT avoids conflict of interest with its clients by offering an interface to unaltered liquidity, directly from the source, and not supporting a White Label program.